What’s on my iPod: The new Brittany Spears song Hold It Against Me

What I’m reading: Matched by Ally Condie

The last person I followed on Twitter: @GallyCat

The Digital Book World conference was held this past week from Jan. 24-26, 2011 in New York. During the conference Forrester Research presented their findings about e-books following their survey of 35 top publishing executives. The results were a good look into the future of books.

An article from Publishing Perspectives written by Edward Nawotka on Jan. 26, summed up the findings:

  • Two-thirds of executives said they felt readers read more because of e-books and 74 percent felt that consumers were “better off” because of the introduction of e-books.
  • Eighty percent of the executives felt that their companies would have to go through significant retraining to handle the digital future.
  • Forty-six percent said a tablet was best for reading, 29 percent said an e-reader and 25 percent were undecided.
  • The executives suggested that e-book sales should increase by 139 percent this year.
  • 53 percent expected print books sales to fall in the next few years.

And finally, half of the executives expect e-books to be the dominant format by 2014.

I know I’ve already gotten the e-book bug. I can’t stop buying them. One click and I can start reading the newest books from my favorite authors. They’re addictive, which hasn’t done very good things for my bank account – not that that’s stopped me. Plus, as a college student, it is great to have my textbooks readily available and usually I’ve found the e-book prices are better than buying the hard copy.

If all of this still hasn’t convinced you to give e-books a try, here’s another incentive: The vast majority of authors represented by BookSparksPR have their books available in e-book format. Sarah Pekkanen’s e-story All is Bright is available and has been very-well received. Here are some other books that will make you want an e-reader if you don’t already have one: Elixir by Hilary Duff and Elise Allen, Georgia’s Kitchen by Jenny Nelson and The One That I Want by Allison Winn Scotch.

So have you gotten the e-reader bug yet? And if not do you think you’ll try it out?